In a recent episode of Hard Knock Radio, we delved into a captivating conversation with Ruby Ibarra, an iconic figure in the Bay Area Hip Hop scene who seamlessly blends her lyrical prowess with a background as a full-fledged scientist, epitomizing the convergence of art and STEM.
Ruby first caught our attention with the release of “Game Up,” a track produced by 6 Fingaz, accompanied by a visually striking black and white video. The song showcased her ability to spit fire in English and seamlessly transition to rapping in Tagalog, signaling her claim to a prominent seat at the Bay Area Hip Hop table.
Elevating her artistry, Ruby collaborated with fellow Pinay emcees Rocky Rivera, Klassy, and Faith Santilla on the acclaimed track “US,” celebrating Filipino heritage and emphasizing women’s contributions. Beyond music, Ruby has made waves as a songwriter and soundtrack artist for FOX Network’s hit TV show, ‘The Cleaning Lady,‘ adding another dimension to her multifaceted career.
The conversation with Ruby delved into her latest venture – the launch of Bolo Music Group. Described as a movement celebrating authentic storytelling, the label, led by Ruby and producer LASI, aims to disrupt the system and connect globally across communities. Ruby’s metaphorical approach, likening the label’s impact to a bolo knife cutting through boundaries, is evident in her recent release, “Switch,” featured in the popular video game NBA2K24.
As we explored Ruby’s journey, she emphasized the importance of building on the legacies of platforms like Beat Rock and honoring influential figures like Bambu, Rocky Rivera, and the late Roslynn Cobarrubias. Bolo Music Group’s mission extends beyond Hip Hop, with a diverse roster featuring Vince A, Ian Santillo, and Ouida, reflecting a commitment to exploring various genres.
Ruby’s vision for intentional collaboration with artists overseas and her insights into the battle rap scene in the Philippines underscores Bolo Music Group’s global ambitions. In a landscape where music and culture intersect, Ruby Ibarra stands as a trailblazer, wielding her metaphorical bolo to carve a path that transcends borders and resonates across diverse communities.
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